For businesses and influencers, we are the point of contact for mediation, planning, executing and processing payments for their campaigns.
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Many brands now realize how important micro influencers can be to their marketing campaigns. These influencers are often more affordable; yet, they offer a higher engagement rate than many influencers with larger networks. But not every micro influencer marketing agency or platform welcomes micro influencers, and those influencers may not realize how valuable their voices can be to brands that wish to sell their products and services to a larger audience.
Fortunately, there are some influencer marketing agencies that focus only on micro influencers as well as some that will connect brands with influencers no matter how large the influencer’s following.
A micro influencer marketing agency plays a crucial role when it comes to digital marketing. First, brands may find it difficult to find micro influencers who may just be starting out or have small networks, making them less visible than content creators who are more established with larger followings. Plus, these smaller influencers may not be well versed at seeking out and speaking with brands.
Our digital influencer marketing agency bridges the gap between brands and micro influencers through the automated Coovy app.
Benefits for Businesses
We help brands crystalize their marketing strategy and reach goals faster through various tools. Our database allows brands to find top micro influencers and their pertinent information. Brands can seek out influencers for a specific social media platform or choose several social networks. Our platform also handles payment processing, after a campaign has been carried out successfully.
The tools to create and manage campaigns may be the most important aspect to brands using our app. Brands can watch the engagement rate of branded content when working with influencer marketing campaigns to track the success of those campaigns or even tweak messaging and other elements to ensure a successful campaign. Our tools allow brands to work with influencers to create custom content and therefore help to run more successful campaigns. After campaign automation, the second most important asset of the Coovy app is that companies can use the platform to grow their network of influencers for future campaigns.
Benefits for Influencers
There are plenty of reasons to work with our micro influencer marketing agency if you’re a social media influencer, too. Influencers on Instagram, Snapchat, Youtube, Tiktok, Facebook, and Twitter and those with blogs can all benefit from a micro influencer marketing agency such as Coovy. Influencers can view, apply, and manage campaigns, as well as report their created content through the influencer platform rather than tracking down emails and manually completing tasks. Even payment processing is simplified using the Coovy app.
Our digital agency can decrease the work for both brands and influencers. This is true regardless of budget or network size. We allow companies to focus on their day-to-day tasks while still running successful influencer marketing campaigns without getting bogged down by the details of their campaigns. Plus, influencers can rest assured that they’re meeting all of the requirements of their campaigns on time and know that they’ll be paid for their work.
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